Between 2016 and 2018, I accompanied Anna-Thea Jaeger photographically as she implemented her conceptual ideas for her second-hand and vintage label Ponyhof Vintage. This was followed by shoots in Zurich's old building bijoux, walks through the city — from fountain to fountain — and a nostalgic visit to the sports hall in the village where I grew up.

The work always had a very soft, playful approach, with the focus on the clothes and accessories, not the models. We wanted to move away from beauty ideals and embrace authenticity.